The Australian Institute of Applied Psychology

Helping humans to master their minds


In an industry filled with 6-year degrees, overpriced colleges, and charlatans; Pineapple is tasked with ensuring Australia’s leading registered training organisation (RTO) in Neuro Linguistic Programming (NLP) and Hypnotherapy, stands out with a powerful voice.

The Project

This is the epitome of learning on the fly. Due the the dates of the courses and failings of the previous agencies, there was no time to strategically map out brand positioning, different target audiences, comms channel planning, and learn their business. Pineapple is executing, learning through a data driven approach, and agily pivoting creative messaging in real-time.

We’re Delivering

The is the epitome of creative, technical, and data driven teams working together in harmony.

  • Positioning
  • Creative
  • Website
  • CRM (HubSpot)
  • Email marketing
  • Social (Facebook, Instagram, LinkedIn)
  • Google Suite: AdWords, SEO
  • Full funnel execution.